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Start Your Restaurant Business

Proactive is a trusted restaurant consultant company designed to help anyone looking to open a restaurant or anyone in the restaurant industry that is looking to start, expand or improve their restaurant. Our goal is to give you creative, efficient, profitable and practical solutions to any problems you are facing in the foodservice industry.

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PRE-DEVELOPMENT:

  • Creative services and concept development: Proactive offers innovative and creative services to develop unique restaurant concepts that resonate with your target market. From brainstorming sessions to concept sketches and mood boards, we collaborate with you to bring your vision to life and create a memorable dining experience.

  • Market Analysis: Proactive conducts comprehensive market analysis to identify trends, competition, and consumer preferences in the restaurant industry. By gathering and analyzing relevant data, we provide insights to inform your restaurant concept and positioning, ensuring alignment with market demand and opportunities.

  • Feasibility Study: Before launching your restaurant business, it's crucial to assess its feasibility and viability. Proactive conducts feasibility studies to evaluate factors such as market demand, location suitability, and financial projections, helping you make informed decisions and mitigate risks.

  • Demographic study: Understanding the demographic profile of your target customers is essential for designing a restaurant concept that resonates with their preferences and lifestyle. Proactive conducts demographic studies to identify key demographic segments, their dining habits, and spending patterns, informing your restaurant concept and marketing strategies.

  • Financial Planning: Proactive assists in developing comprehensive financial plans for your restaurant business, including startup costs, operating expenses, and revenue projections. We help you allocate resources effectively, secure financing, and achieve profitability and sustainability in the long term.

  • Accounting: Proactive provides professional accounting services to ensure accurate financial reporting and compliance with regulatory requirements. Our experienced accountants handle tasks such as bookkeeping, payroll processing, and tax preparation, allowing you to focus on managing your restaurant operations.

  • Potential Location Assessment: Choosing the right location is critical for the success of your restaurant business. Proactive conducts thorough assessments to evaluate potential locations based on factors such as foot traffic, visibility, accessibility, and competition, helping you select a prime location that maximizes your restaurant's visibility and profitability.

  • Letter of Intent (LOI) & Lease negotiation: Proactive assists in negotiating favorable lease terms and drafting letters of intent (LOIs) to secure the ideal location for your restaurant. Our expert negotiators advocate on your behalf to achieve favorable lease terms, including rent, lease duration, and tenant improvements, minimizing your financial risk and maximizing your return on investment.

  • Insurance Consultation: Proactive offers insurance consultation services to help you identify and mitigate potential risks associated with your restaurant operations. We assess your insurance needs and recommend appropriate coverage options, including property insurance, liability insurance, and workers' compensation, to protect your assets and minimize liabilities.

  • License & Permits Acquisition: Navigating the regulatory requirements for operating a restaurant can be complex. Proactive guides you through the process of obtaining the necessary licenses and permits, including health permits, liquor licenses, and occupancy permits, ensuring compliance with local, state, and federal regulations.

  • Schematic & Spatial Planning: Proactive provides schematic and spatial planning services to optimize the layout and design of your restaurant space. We collaborate with architects and designers to create functional and aesthetically pleasing environments that enhance the dining experience and operational efficiency.

  • Project Coordination: Coordinating various aspects of pre-development activities requires meticulous planning and execution. Proactive oversees project coordination, ensuring seamless communication and collaboration among stakeholders to keep the project on track and within budget.

DEVELOPMENT:

  • Interior & exterior Design: Proactive offers comprehensive interior and exterior design services to create a welcoming and visually appealing atmosphere for your restaurant. From layout design and decor selection to lighting and signage, we ensure that every aspect of your restaurant reflects your brand identity and enhances the dining experience.

  • Expeditor Services: Proactive provides expeditor services to streamline the permitting and regulatory approval process for your restaurant development project. We work closely with local authorities to expedite the approval process and ensure timely completion of your restaurant.

  • Kitchen Design: The kitchen is the heart of any restaurant, and efficient design is essential for optimizing workflow and productivity. Proactive collaborates with kitchen designers to create functional and ergonomic kitchen layouts that meet your operational needs and maximize efficiency.

  • Kitchen equipment selection: Proactive assists in selecting and sourcing kitchen equipment that meets your restaurant's specific needs and budget. From cooking appliances and refrigeration units to dishwashing equipment and food storage solutions, we help you choose the right equipment to support your menu and service requirements.

  • Contractor Management: Proactive manages the selection, hiring, and oversight of contractors and subcontractors involved in your restaurant development project. We ensure that construction work is completed to the highest standards and in compliance with building codes and regulations.

  • Furniture, Fixtures: Proactive assists in sourcing and procuring furniture and fixtures that complement your restaurant's design aesthetic and enhance the dining experience for your customers.

  • Exterior signage (outdoor signs): Proactive designs and installs eye-catching exterior signage that attracts customers and reinforces your brand identity. From building-mounted signs to sidewalk chalkboards, we help you make a strong first impression and stand out from the competition.

  • IT Solutions: Proactive provides IT solutions to support your restaurant operations, including point-of-sale (POS) systems, reservation management software, and inventory tracking systems. We ensure that your technology infrastructure is robust, reliable, and scalable to meet your growing business needs.

  • Website Design: Proactive designs and develops professional websites for your restaurant, providing an online platform for showcasing your menu, promoting special offers, and accepting reservations and orders online.

  • Internet Marketing: Proactive develops and executes internet marketing strategies to increase visibility and drive traffic to your restaurant website and social media pages. From search engine optimization (SEO) to social media advertising, we help you reach and engage with your target audience effectively.

  • Social Media page design & advertising: Proactive creates and manages social media pages for your restaurant, including Facebook, Instagram, and Twitter, to connect with customers, promote your brand, and drive traffic to your restaurant.

  • Brand Concept Development: Proactive develops a unique brand concept for your restaurant that differentiates you from competitors and resonates with your target audience. From logo design to brand messaging, we help you create a memorable brand identity that reflects your restaurant's personality and values.

  • Branding and Graphic Design Services: Proactive offers branding and graphic design services to create cohesive and visually appealing marketing materials for your restaurant, including menus, signage, promotional flyers, and packaging.

  • Food Menu(s): Proactive collaborates with chefs and culinary experts to develop enticing and innovative menus that showcase your restaurant's unique offerings and cater to your target audience's preferences.

  • Labor & food cost analysis: Proactive conducts labor and food cost analysis to optimize your restaurant's profitability and efficiency. We identify cost-saving opportunities and recommend strategies for controlling labor and food costs while maintaining quality and service standards.

  • Food & Beverage Program Development: Proactive assists in developing comprehensive food and beverage programs that align with your restaurant concept and target market preferences. From menu engineering to inventory management, we help you optimize your food and beverage offerings for maximum profitability and customer satisfaction.

  • Logo & Menu implementation and pricing: Proactive ensures consistent branding and pricing across your restaurant's logo and menu design. We create visually appealing menus that highlight your signature dishes and pricing strategies that maximize profitability while remaining competitive in the market.

    • Food & beverage product development: Proactive assists in sourcing and developing food and beverage products that meet your restaurant's quality standards and customer preferences. We work with suppliers and vendors to source fresh and seasonal ingredients and develop unique recipes and flavors that set your restaurant apart.

    • Food & beverage sourcing and costing: Proactive helps you source high-quality ingredients and beverages at competitive prices, ensuring consistency and affordability in your restaurant's offerings.

    • Vendor selection: Proactive assists in selecting reliable and reputable vendors and suppliers for your restaurant's ingredients, equipment, and supplies. We negotiate favorable terms and contracts to ensure timely delivery and consistent quality.

    • Break-even Analysis: Proactive conducts break-even analysis to determine the point at which your restaurant's total revenue equals total expenses, helping you understand the minimum sales volume required to cover operating costs and achieve profitability.

    • Operational Analysis: Proactive conducts operational analysis to identify inefficiencies and opportunities for improvement in your restaurant's operations. We develop strategies to streamline processes, reduce waste, and enhance productivity, ensuring optimal performance and profitability.

    • Operating Supplies and Equipment/ OS&E Selection: Proactive assists in selecting and procuring operating supplies and equipment (OS&E) for your restaurant, including tableware, utensils, and kitchen tools. We ensure that your restaurant has the necessary equipment and supplies to support its daily operations and deliver exceptional service.

    • Restaurant Management (operations management support): Proactive provides ongoing operations management support to ensure the smooth and efficient operation of your restaurant. From staff scheduling and inventory management to customer service and quality control, we help you maintain high standards and deliver a memorable dining experience.

    • Food Safety, HACCP Plans and SOPs: Proactive develops food safety programs, Hazard Analysis and Critical Control Points (HACCP) plans, and standard operating procedures (SOPs) to ensure compliance with food safety regulations and maintain the highest standards of food quality and hygiene.

    • Marketing Strategy: Proactive develops comprehensive marketing strategies to promote your restaurant and attract customers. From targeted advertising campaigns to promotional events and partnerships, we help you increase visibility and drive traffic to your restaurant.

    • Uniforms: Proactive assists in selecting and procuring uniforms for your restaurant staff, ensuring a professional and cohesive appearance that reflects your brand identity.

    • Pre-operation inspections: Proactive conducts pre-operation inspections to ensure that your restaurant premises meet all regulatory requirements and health and safety standards before opening to the public.

    EXECUTION- LAUNCH:

    • Recruiting: Proactive assists in recruiting and hiring qualified employees for your restaurant, including chefs, servers, bartenders, and kitchen staff. We help you attract top talent and build a skilled and motivated team that delivers exceptional service.

    • HR Policy & Procedures: Proactive develops HR policies and procedures to ensure compliance with employment laws and regulations and promote a positive work environment. We create employee handbooks, job descriptions, and HR forms to establish clear expectations and guidelines for your staff.

    • Employee Job Descriptions: Proactive creates detailed job descriptions outlining roles, responsibilities, and qualifications for each position within your restaurant, ensuring clarity and alignment with your business objectives.

    • Employee Policy Manuals: Proactive develops employee policy manuals that outline company policies, procedures, and expectations, providing a reference guide for your staff and promoting consistency and fairness in HR practices.

    • Training Materials, Food Safety & SOP’s: Proactive develops training materials, including manuals, videos, and presentations, to onboard new employees and provide ongoing training on food safety, SOPs, and customer service standards.

    • Staff Training: Proactive conducts staff training programs to equip your employees with the knowledge, skills, and tools they need to excel in their roles and deliver exceptional service to your customers.

    • Cash handling procedures: Proactive establishes cash handling procedures to ensure accuracy, security, and accountability in financial transactions, minimizing the risk of theft or fraud.

    • Delivery & catering operating systems: Proactive develops delivery and catering operating systems to efficiently manage orders, deliveries, and catering events, ensuring timely service and customer satisfaction.

    • Manuals, policies, procedures, forms & checklists: Proactive creates manuals, policies, procedures, forms, and checklists to streamline restaurant operations, facilitate compliance, and ensure consistency in processes and documentation.

    • Operating Supplies and Equipment: Proactive procures operating supplies and equipment for your restaurant, ensuring that you have everything you need to support your daily operations and deliver exceptional service to your customers.

    • Opening Support: Proactive provides support and assistance during the opening phase of your restaurant, including soft and grand opening events, staff training, and operational support, ensuring a successful launch and memorable experience for your customers.

    ON-GOING- POST-LAUNCH:

    • On-Going Management/Support: Proactive offers ongoing management and support services to help you maintain the success of your restaurant business. From operations management to marketing support and financial analysis, we provide strategic guidance and assistance to ensure the long-term viability and profitability of your restaurant.

    • Financial Audits: Proactive conducts financial audits to assess the financial health and performance of your restaurant, identifying areas for improvement and opportunities for cost savings and revenue enhancement.

    • Food & Beverage Audits: Proactive conducts food and beverage audits to evaluate the quality, consistency, and profitability of your menu offerings, ensuring that you maintain high standards and meet customer expectations.

    • Facility Audits: Proactive conducts facility audits to assess the condition and functionality of your restaurant premises, identifying maintenance needs and opportunities for improvement to enhance the dining experience and ensure customer satisfaction.

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